A Shopify app developer offering upsell and cart recovery tools approached us to help them reach online store owners actively scaling their e-commerce operations.
Their goal was to find decision-makers (store owners, marketing managers) at DTC brands who fit their customer profile and were most likely to benefit from their platform.
Industry: E-commerce / SaaS
Service Needed: E-commerce lead research and data enrichment
Service Package: Hybrid research (manual + automated)
Timeline: 7 days
Lead Quantity Goal: 800+ verified e-commerce store contacts
Target Audience:
Online store owners
Decision-makers such as store owners and marketing managers
DTC (Direct-to-Consumer) brands actively scaling operations
Geographic Focus:
North America
United Kingdom
Australia
Client’s Product: Shopify app offering upsell and cart recovery tools
Lead Qualification: Must fit the client’s ideal customer profile and be likely to benefit from the platform.
“We’ve worked with a few lead vendors before, but none came close to the quality and strategic insight provided here. The leads weren’t just accurate — they were already primed for our product. Huge win.”
We kicked off the project with a discovery call and competitive targeting review. Together, we defined the client’s ideal customer profile:
We built precise targeting criteria based on tech stack, revenue ranges, and product category.
Given the highly specific nature of the client’s product, we used a hybrid research approach:
We also prioritized data quality over volume to ensure ROI on outreach.
We gathered detailed data including:
All contacts were organized into a clean, structured Google Sheet and Excel-compatible format, tagged by platform and priority.
We ran a complete deliverability sweep:
The result? An email list with 93% deliverability rate.
We enriched the list with:
These insights helped the client personalize messages by mentioning current tools or optimization gaps.
After a double QA pass, we delivered:
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